So Authors Are Actually Making Money Self-Publishing...

I just got back from 20Books to 50K, an indie publishing conference held in Las Vegas with 1000 authors interested in learning about indie publishing. Some were beginners like me (in the self-publishing world), and some are making between six and seven figures a year on their books. Yes, you read that right. There are self-published authors who are making hundreds of thousands of dollars on their books each year. Mark Dawson, the keynote speaker and co-host of The Self-Publishing Show podcast, is now a millionaire and just signed a traditional print deal and will soon have his once only self-published books as hardbacks in bookstores in the UK.

Over the next month (at least), I plan to share with you, WOW! readers, some of the most inspirational and motivational things I learned at this conference. But let me tell you another secret, most of the workshops and talks I went to were recorded and are loaded on YOU TUBE for YOU TO WATCH FOR FREE! (Go to YouTube.com and Google 20Books to 50K) Start with Mark Dawson's keynote here. It gave me chills, and I had tears in my eyes. When I came home from this conference, I felt empowered. I set a new word count goal of at least 1000 words a day on a NEW WORK. And this does not include revising, editing, or marketing. So far, I have a streak of four days and have written over 1000 words each day. I'm so excited writing this blog post for you that I know I'm all over the place and rambling. I can't help it. I am that excited.

Here are some of the takeaways from Dawson's talk:

• He has made so much more money as an indie author than he did with a traditional publishing contract. He does the math for you in the You Tube video. It's amazing.
• Don't compare yourself to other writers and their success. Be motivated by them. Study them and then do the same things in your career.
• Don't take bad reviews personally (FYI: some of the funniest moments here in the video). 
• Respect your readers' time. Answer all emails, Facebook comments, and tweets.
• Advertising on Facebook and Amazon (or Bookbub or countless other places) is no longer a luxury. If you want to be found and read, you need to spend some dollars advertising. 

Mark Dawson is a hard worker. He has built his business from the ground up. But he still loves writing. He still writes. And he is generous with his information and wants to help other writers. He is living the life so many of us dream of, and he is willing to show you how to achieve it if you want to work hard and pay attention to how the business is changing.

What I realized the most during this conference is that the publishing business is changing. At 20Books to 50K (the story of this name and founder will come next time), I sat there thinking about my three traditionally published books and all the mistakes I've made. And then I told myself: Stop it. You did what you did because that's how things were done then. And you have good books you can be proud of.

But now the climate is changing, and like all companies (BIG COMPANIES: Pepsi, Amazon, Target, Walmart, etc) that now have social media departments and spend money on content advertising, we, as writers and businesswomen, have to change with the publishing times. I urge you to at least get educated. You can still long for an agent. You can still turn your nose up at self-published authors, but you also need to understand that these hard-working and successful authors will be your biggest competition and just may be laughing all the way to the bank while they are enjoying being a writer as their full-time jobs. 

My writing group, the Lit Ladies, at 20Books. I'm in the glasses!

Margo L. Dill is a children's and YA author in St. Louis, MO. She is WOW!'s managing editor and teaches novel writing and middle-grade and young adult writing for WOW! You can find her upcoming classes (novel writing starts on December 6) here. 

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