Friday Speak Out!: Benefits of an Editorial Calendar, guest post by Stephanie Romero

Friday, August 10, 2012
Benefits of an Editorial Calendar
by Stephanie Romero

When I started off my writing career, I was making literally pennies a day. However, the source that I was writing for always provided an editorial calendar.

The calendar reminded me of special holidays and events coming up that could be used as content. It also contained topics and ideas to spur my creative juices.

Now that I am no longer writing for them and make better money as a professional blogger, I have found it beneficial to create my own editorial calendar. Whether you blog personally or professionally, coming up with topics can be a challenge.

One source that I professionally write for requires that each month I produce 15 blogs on parenting teens, 10 on housekeeping, 10 on fitness, 5 on marriage, and 5 on home-based business. Coming up with fresh ideas each month can be a challenge, so that is when I decided to create my own editorial calendar.

I picked up a calendar from my local office supply store and began to fill in each month with ideas. Not only did I include holidays but I spent time looking up other nationally-recognized events.

For instance, “National Simplify Your Life Week” can be used in a home business blog or housekeeping. “Middle Child’s Day” is a great topic for parenting teens. And “Relaxation Day” fits in with my personal blog that I write.

You have to think outside of the box when it comes to topics. September is generally known for the time of kids going back to school. Depending on who you write for, you could turn this into a topic.

In fact, you could create a series out of certain topics. If you are hard-pressed in coming up with new ideas on what to write about, consider creating your own editorial calendar.

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Stephanie Romero is a professional blogger for Families and independent contractor for We Do Web Content. Through her personal blogs she inspires others to actively pursue their dreams and mothers to seek out those heartfelt prayers for their children. She is the creator and instructor of “Recovery from Abuse,” an online course that is currently being used in a correctional institution’s character-based program. In addition, she leads an online writer’s critique group for Proverbs 31 Ministries. Stephanie has taught workshops and Bible studies on a variety of topics to small and large groups of women.


Would you like to participate in Friday "Speak Out!"? Email your short posts (under 500 words) about women and writing to: marcia[at]wow-womenonwriting[dot]com for consideration. We look forward to hearing from you!


Audrey said...

This is a great idea Stephanie, thanks for sharing it. Sometimes when I read a great idea like this, I think to myself "why didn't I think of that?". But, I didn't and you again, thanks for sharing it with the world.

Angela Mackintosh said...

Great ideas, Stephanie! Isn't it amazing how there seems to be a national holiday for everything from ice cream to bathroom reading (yes, June is National Bathroom Reading Month)? LOL It's fantastic for writers! :)

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