How to Write the First Paragraph of Your Blog Post
Here are some beginnings that work well and why:
- We all know life as a parent (single or not) is NOT easy. If you think it is and you are doing a good job, then you should write a book or bottle your mojo because you’ll make a fortune. For the rest of us, and I know I’m not alone, despite what Facebook says, I have thought of 3 very simple ways to make your life easier as a parent. (by me, on my blog--margoldill.com)
This beginning has humor and gets to the point in a few sentences. When reading this, you know the tone of the piece, and you know there are going to be three ways given to make your life easier as a parent. If you are looking for ways to make your life easier as a dog trainer or wanting to read a serious piece on parenting, you know to skip this article because thanks to my beginning, I spell out what readers should expect while waiting in the carpool line or riding the train on the way home from work.
- There might not be a cure for the summertime blues, but there are a few things that might help with the creativity blues. You know, those dry spells you encounter when you can’t think of anything to write, or when everything you write seems awful? Yes, we’ve all been there! But creativity is the drive behind art, so when it dries out, we’ve got to tend it, help it bloom again. (From Wow! Women On Writing, Friday Speak Out author Erin Liles)
- So far in this blog series, I’ve covered the importance of a website and a blog in your overall marketing strategy. Now we move into the ever-changing and exciting world of social media. (From The Lit Ladies, Camille Faye, author of Voodoo Butterfly)
Don't panic. I've written plenty of blog opening paragraphs that are not perfect and do not cover the strategies I've listed here. But I really believe that you have only a few seconds to catch a reader's attention. Consider this also: a few places where you post your blog link sometimes show the first sentence or two of your post, so make it count. Try different beginnings based on the type of post you are writing, and most importantly, connect with your audience from the first line.
Margo L. Dill is an author, editor, writer and teacher, living in St. Louis, MO. Read her blog at margoldill.com or sign up for her novel writing course in the WOW! classroom. To read her post about how to create good blog titles, check it out here.
computer photo by orangeacid on Flickr.com