by Karen Cioffi
I don't know about you, but I can take a while to write an article, usually an hour and then some. Even if I have an idea, I still try to add extra value into the article by doing a bit of research and getting 'social proof' to back up what I'm saying.
A number of bloggers / marketers say they can write an article in 20 minutes. I’ve heard this said a number of times. Supposedly, 20-30 minutes is average for them.
Mulling it over, I came up with 7 tips to speed up your blog writing, while still keeping it optimized.
Tip #1 Keep a list of ideas (and information)
I’ve been keeping lists for years. And, with information permeating every nook and cranny of the internet, there’s never a lack of new ideas.
For quick research, keep files with links to articles on specific topics that you come across.
Tip #2 Use keywords
While you need to use keywords, don’t go crazy researching them. If you’re in a rush, just think of what you’d use to search for the topic you’re writing on.
Tip #3 Use bullet and numbered points
People love list articles. They’re easy to read and quick to scan.
In regard to writing time, using numbered points helps you organize your thoughts and content. This makes for quicker writing.
Tip #4 – Add graphics
Yes, you need graphics. As with Tip #1, keep a file of graphics you can use as the occasion arises. I have separate folders with images, targeted video codes, and so on.
Adding graphics may add some time to your article, but it’s time well spent.
Tip #5 Editing time
This writing task is a must. Your writing is a reflection of you and your skills – make them shine.
Tip #6 The article length
Word count is a conflicting theory. There are many bloggers who say to give the reader more value with longer pieces of 1000 words or more. Others say to keep it around 400 or 500 words.
I’m in the middle. I say write the article as it comes out for your own blog.
If you’re trying to cut down on writing time, keep it shorter.
Tip #7 End it when it’s ended
Once you write and edit the piece, end it. Don’t keep going over it. This is one of my trouble spots. I’ll keep adding to it or tweaking it one way or another. This is just a waste of time. Don’t do it.
What strategies do you use to speed up your writing time?
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Karen Cioffi is a former accountant who is now a multi-award-winning author, ghostwriter, freelance writer, editor, and author-writer online platform marketing instructor. She founded and manages Writers on the Move (a marketing group), and presents online writing and marketing workshops and webinars.
Karen has published 12 writing and marketing eBooks, the most recent, Article Marketing: Increase Website Traffic with Properly Formatted and Search Engine Optimized Content.
In addition to this, Karen’s website, Karen Cioffi Writing and Marketing, was named Writer’s Digest Website of the Week, June 25, 2012.
Join Karen Cioffi's upcoming online class, Become an SEO Writer in Just 4 Weeks. Visit our classroom page for details and enrollment.
I wish I were a faster writer! Thanks for the tips.
ReplyDeleteLOL, me too, Marcia!
ReplyDeleteGreat tips, Karen! I love your tip #7 about ending when it's ended…I always have to remember that I'm not writing the definitive guide on a subject, just an article!
ReplyDeleteI also create headers/subheads as the very first thing I do to give the article structure and then write under those. It really helps increase my speed because otherwise I tend to meander about in my writing until find a structure that makes sense, and then edit the heck out of it because it's too wordy. So if I have a 600-word article to write, I'll write an intro of maybe 100 words, then plan at least three headers and write 150 words under each one, and then a conclusion of about 50 words. I'll also add bullet points, and at least two photos with captions. I try to vary the formula to fit with the article I'm writing, but having a formula does help!
Angela, I love how writers all have their own technique for writing. I'm more of a seat-of-the pants writer. I add the subheads as I'm writing, sometimes after. LOL
ReplyDeleteKaren, I'm right there with you. I'm a total seat-of-the-pants writer. I JUST started writing this way because of regular blogging gigs. If I take longer than a half an hour then I'm not hitting my hourly rate, so I find this way helps me reach my target speed. I've tried other methods and I think I spend too much time in the writing AND editing process.
ReplyDeleteI'm interested in trying your keywords method. And I'm super excited about your SEO class! I will be writing a review soon. :)
Angela, it can certainly be another story when writing for a client. I still tend to be a pantster though, just a quicker one. :)
ReplyDeleteI'm looking forward to your review of Become an SEO Writer. I hope it gave you some useful strategies!